Clean Beauty
A quest for transparency and ethics in the ingredients and product manufacturing
Main challenges
Sustainable cosmetics
Formulations and packaging that respect the environment, with a trend towards zero waste
Inclusion and diversity in beauty
A large array of products tailored for the different genders, skin tones and cultures
Personalisation
Custom-made treatments based on digital skin analysis and innovative solutions
Connected beauty
Augmented reality and AI for immersive, personalised experiences
Our expert
TeamOW
Latest publications
Our offers
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Conversational AI: A new era for Qualitative Research! Discover QualIA: our hybrid methodology – fast, scalable, and incredibly rich – that is transforming the way we capture the voices of citizens and consumers! QualIA combines the full power of Artificial Intelligence with the expertise of our qualitative specialists, enabling you to conduct qualitative studies at […]
EuroScope – The Pulse of the European public opinion
The EuroScope is our monthly multiclient survey (developed by Polling Europe with the assistance of OpinionWay CEE) that provides data regarding European public opinion with breakdowns of main socio-geographical areas, gender, age, educational level, profession, economic status and political orientation. Ask your own question in this survey and receive your dedicated and confidential European data quickly and benefit from reduced costs ! […]